CapMaven Advisors
Case studies

The work, in receipts.

Sanitized for confidentiality. Real engagements, real outcomes, real founders. Each case ships with a downloadable one-pager, and a senior advisor ready to walk you through it.

Showing 1 of 11 cases

Marketplace re-architected its take rate and unlocked $3.4M in contribution margin

A two-sided B2B marketplace with healthy GMV growth but flat contribution margin and a board threatening to cut growth spend. We rewrote the take rate model, killed the wrong subsidies, and turned the unit economics inside out.

Glowing network nodes representing a digital marketplace
+$3.4M
Annualized contribution margin
+520 bps
Take rate
−63%
Subsidies
38%

Average gross margin improvement in Year 1, across cohort, pricing, and supplier-terms work.

$1.2M

Average cash flow unlocked per engagement through working-capital and AP/AR re-engineering.

Faster fundraise close versus in-house-only finance teams, measured kickoff to wire.

92%

Client retention after the first retainer year. Founders stay because the numbers compound.

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